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When Words Win Awards

OTT Pro Sports Awards, global

Bronze winner of "Best Fan Engagement Campaign" and "Best Social Media Strategy"  

 

AdNews Awards

Winner of "Best ad of the Olympics" for 2016 Rio Olympic campaign (competition included McDonald's, Samsung, Coca Cola, and others)

 

Shorty Industry Awards

Winner of "Best Integration of Social Media into Live TV" for live-Tweeting the 2013 Oscars on behalf of Skinnygirl Cocktails

 

Razorfish Seattle Employee Recognition Award

Winner of "Best New Hire" of 2014

 

CIMA Awards

Winner of "Best Use of Video" for #BehindBeam campaign on behalf of Beam Suntory

 

About.com Readers' Choice Awards

Led a social media campaign to win Skinnygirl Cocktails "Best Vodka Portfolio" award on About.com

Twitter Flight School

Recognized and featured as a top brand for consumer engagement and witty responsiveness on social media

Kind Words I've Heard

Ben Mayor, Group Account Director @ We Are Social Sydney

"Tom Brady, Michael Jordan, Michele Danno. What do these three have in common? They are the greatest at what they do. Whilst Brady and MJ dominate their respective sports, Michele dominates the social game. With ten years of experience working with some of the biggest names around - Nike, Fox Sports, ESPN, Stan, she's developed award-winning work across the world, but she won't admit that because she's actually quite humble."

Suz Tucker, Editorial Director @ Concrete Playground  

"Michele's character and talents comprise a wealth of winning contrasts that make her a pleasure to work with, as well as a quality hang:

She's a highly empathetic person, but she really means business.

She's a force of positivity, but casts a critical eye across her own work and that of her team.

She's a person of routine, yet she routinely surprises with her unexpected thinking and ideas.

She's a natural, confident leader but she actively seeks constructive feedback, strives for improvement, and stays endearingly humble - always.

She's a very good writer, but for the love of god don't ask her to design a deck for you.​"

Tracey Holmes, Senior Director NFL Partnership @ NFL United Way

"Michele and I frequently work together in person once a year, at Super Bowl. I position her as part of our team and she always represents us well. I've been to 29 Super Bowls, and this past one (2020) was the best experience to date, thanks to Michele's brilliant creative ideas and on-the-ground energy. I would have handed her the NFL partnership over anyone else in my organization. She's so talented and wonderful to be around that she becomes your go-to for all things good and bad because you can depend on her to empathize and, more importantly, offer help. Everyone I know who knows Michele (even those that start at work) becomes a friend of Michele's. She is an incredible human being. If you’re lucky enough to get a yes from her, take it. You will thank yourself later. I would come out of retirement to work with her again."

George Andreolas, Head of Digital @ Stan Entertainment

"I have been fortunate enough to have worked with some creative and talented people in my career, and Michele is exceptional. Given our frantic pace and competing priorities, I was often in shock at how much content she was able to produce - delivering quality time after time, at pace, is an art. Michele was a much loved member of the team in her time at Stan, known for living the values and maintaining her natural passion and positivity, even when things got tough. She's equally passionate about leadership, and always took the time to support, nurture, develop and mentor her team.​"

Michael Gutelli, Global Strategy Director @ Commonwealth//McCann

"Michele is the perfect blend of old school charm and new school wit. Mediocrity is a word that doesn’t resonate within her vocabulary. She simply sees what NEEDS to be done, not what is ASKED, and she delivers on it 100%. For anyone that reads this, please know that I will forever strive to recruit Michele, wherever I am, and will give it all I’ve got to get her. She is one-of-a-kind, and any agency, company, brand or recruiter who fails to recognize that should visit a nearby optometrist…because you are blind."

Shirley Boudaher, Senior Paid Media Manager @ Incubeta 

"After working with Michele at Stan, I knew I’d never meet another manager (or human being!) as incredible as her. Determined, understanding and trusting, she was the manager of dreams, allowing me to utilise all my knowledge and take the lead on all things paid social. Whenever support was needed - especially when it came to creative - she was the first to offer her insane talent and support. We both learnt immensely from each other and I was extremely lucky to be led by her."

Maya Mausli, Strategy Director @ whiteGREY

"Michele is a super strategic creative. She never sees a brief as boring, she is always keen to make effective creative, and she actively cares about social and stays up to date with platforms. She isn’t happy to stagnate in a creative rut. She always has time to work on an exciting idea and is able to switch voices and speak to the unique brands' position. I saw her work on everything from Netflix to PwC with ease.

She has an open mind and doesn't have any sense of who owns an idea. She always makes it better.

More importantly, she's honest, gives a shit, fun, and stays in her lane but open to new ideas. I have seen her pitch, do the hard yards and shoot with difficult talent. She is cool as a cucumber."

Mila Kunis, actress and producer @ mutual friends

"That was one of the best wedding speeches I've ever heard. Are you a writer? You should be a writer. You're funny, you're quick, and you understand callbacks. That's what we need in a writer's room."

Sheila McNeill-Danno, Michele's First Boss @ Mom

"Michele is generally a curious, free-spirited individual who sees life as an opportunity to explore, experience and experiment (the three “ex’s”). Because we need to make money to eat, she did the closest thing she could to just having fun for a living and turned her lifelong passion and greatest skill into a job, which allowed her to move around the country and the world. As the person who has 'worked with her' longer than anyone, I believe her purpose is to give voice to our inner thoughts, feelings, and experiences, so we can unapologetically share our true selves with the world in order to bring us all a little closer together. She still can't make her bed properly, but she can make you laugh, cry or click-through with her words."

Cody Desmond, Senior Account Director & Culture Editor @ Ogilvy 

"She is probably the best writer I've ever met."

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